Jours Apres Lunes , Je Acuse!
Jours Apres Lunes you get a big fat Throat Punch for creating a line of “loungerie” for children. Yes, you read that correctly. A line of sexy loungerie has been created for the 3 month to preteen set.Yes, I did say 3 month! Look, I’m not a prude. My girls wear bikinis. I even let them wear flavored lip balm. But under no circumstances would it ever be appropriate or necessary for my 4 and 6 year old to EVER wear sexy loungerie. When I read the articles and saw the photos of ten-year-old French model Thylane Loubry Blondeau‘s provocative spread in Vogue Paris that created an international uproar, I thought what’s the big deal. It was not in good taste but I didn’t see what was so taboo about it. But in response to the bad press ( no press is bad press I guess) Jours Apres Lunes has created a new French line of children lingerie and has now gone public! Balls, anyone?
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Jours Apres Lunes You have overstepped the boundaries.
I think the creepiest part is the photos of what looks like a 2/3 year old sitting around with big glasses and lipstick on next to her assumed big sister (maybe her mom if she too started wearing lingerie at the age of 3). In what world is that OK? Apart, none of it is provocative but together it is, especially when it’s a print ad for children’s lingerie. Who is this even being marketed to? Pedophiles? Perverts?Molesters? The Doug Hutchisons of the world? Owners of sex slaves? Husbands of teen brides?Surely, mothers in their right minds are not buying lingerie for their little girls? I knew things were getting out of control when I saw high heels for babies but now lingerie for children. Why is our society so hell bent on sexualizing our children? It seems the lines are very clear cut on this subject either you are prude and you say no to bikinis,lip gloss and finger nail polish or you are a pervert and say it’s all alright, even supporting baby lingerie and co-ed sleepovers for tweens. There has to be a middle ground where those of us who are sane can reside with our children and their innocence. What’s next? Sex toys disguised as your favorite cartoon characters and marketed to the 5 to 10 set? Mini Dora dildos? Swiper, no swiping!
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The print photos alone are enough to earn Jours Apres Lunes a hefty Throat Punch, but the fact that they have went out of their way to create a line of lingerie for children and then market it to what can only be assumed some of the most unsavory and unscrupulous people in existence has cinched it for them. Jours Apres Lunes your tactics for marketing are appalling and the product itself would be much better suited for the over 16 set. Jours Apres Lunes..Je Acuse!
Jours Apres Lunes taking Objectification to new heights