You all know that I love entertainment; television, music, movies and live productions are my jam. It’s always been my outlet since I was a child, the way I decompress. I just never knew how important it was to me until I was bedridden when I broke my leg in 2015. That’s when I realized entertainment keeps the mind agile, even when the body is immobile. But who decides what works and what doesn’t?
Have you ever heard of Nielsen, as in the Nielsen ratings?
Nielsen is the leader in TV, radio, and Internet measurement. I’ve always associated the name with television but it is so much more. They are the people who figure out what should be on television based on what the viewers want. Luckily, they understand that people who watch TV, listen to radio, and use the internet come from diverse backgrounds and that’s why they make sure to reach out to African-American, Latino, Asian-American, and other communities to ensure everyone’s voices are heard. Each culture’s experience is different and we can relate to shows differently. This is important.
In fact, Nielsen has been the leading global research company that provides consumer insights to businesses for 90 years and work in over 100 countries. They partner with real people to provide the science behind what’s next. They do research all over the world to find out what real people watch, listen to and buy.
In today’s digital age, just like their work with TV and radio, Nielsen wants to better understand how people use their computers and mobile devices so that they can provide insights to those providers that give us the best user experience.
Like with television and radio, Nielsen does this with online panels, people just like you and I. This gives us an opportunity to voice our opinions and provide honest insights that can help improve our online experience. We can make our voices heard.
Being a member of the online panel is simple. You just sign up, fill out a registration survey, and download an app onto your computer(s) and/or mobile device(s). While your participation in a panel impacts the future of the Internet; it can also be rewarding! As soon as you download the app, you can start earning rewards like sweepstakes entries (for up to $1,000 per month!), gift cards and more.
So what is the Nielsen Computer and Mobile Panel?
The Nielsen Computer and Mobile Panel is our opportunity to be a part of the research Nielsen does. They analyze information from the panel to understand how people use their computers, tablets, and smartphones. Companies rely on this important research to make better decisions about the products and services they offer.
What are you signing up for as part of the Nielsen Computer and Mobile panel?
You will help Nielsen understand how people use the Internet by simply using the Internet on your computer or mobile device. By using the app, you’re signing up to become part of a “panel” and share your internet habits. Just be you, they want real feedback.
How does it work?
Sign up using your email address, fill out a registration survey, install the app on all your registered device(s) and start earning rewards. Simply, use your computer/ phone as you normally do and get rewarded for it. Even if you don’t use the Internet all day every day like me and only use the Internet once a month, your feedback still provides important insights.
What is in it for me? Does it cost money to participate in the Nielsen Computer and Mobile Panel?
Absolutely not! In fact, you will be rewarded for participating. Active members receive sweepstakes entries for their registered computers – you could win up to $1,000 per month! For participating with a mobile device, you can earn points that can be redeemed for prizes or gift cards—up to $50 per year!
Your participation will never cost you anything and no one will try to sell you anything but it’s vital to shaping the future of the internet. It gives you the opportunity to represent your community with your voice.
How does Nielsen protect my privacy?
They are committed to protecting the data and personal information you share with them. They will NOT use such information to advertise, promote, or sell goods or services directly to you and we do not allow their clients to sell directly to you. So they will not be selling their panelists list. Panelist data is automatically encrypted to help ensure complete security. The information about you and your household for research purposes. However, as part of the panel, Nielsen might contact you about future research opportunities.
It’s a win-win, you use your devices as you normally would and you get to influence the future of the Internet while possibly earning some extra cash for yourself. Being part of the Nielsen panel is simple and safe, like getting rewards for walking or breathing.