web analytics

Search results for: “back to school/page/51/”https:/jessicagottlieb.com”/ https:/www.target.com/c/girls-clothing/-/N-5xtwa”

  • How much to charge for a Sponsored Post & Why YOU Need a Media Kit

    How much to charge for a Sponsored Post & Why YOU Need a Media Kit

    How much to charge for a sponsored post? That is the question all bloggers struggle with, even lose sleep over. No one wants to be shortchanged or work for free. I know I don’t but how much to charge for a sponsored post is a hard question to answer.

    I could ask you to first ask yourself, what do you think your talent is worth? How about your time? Time away from your family? Your social media influence? Your community?

    Are you a wordsmith whose words cast a magical spell over your readers? Are you a humorist who can make people laugh at and enjoy reading about absolutely any topic? Do your words tug at heartstrings and illicit empathy and understanding, camaraderie? Are you a salesman who can weave a web of silk and turn any piece of shit into shinola with your turn of phrase? Or are you a press release regurgitator? It’s no matter; there is a place for all of us.

    I read an article last week by Cecily Kellogg on MomCrunch that enlightened me and shed some light on the age old question, how much to charge for a sponsored post?
    This is the simple formula that she came up with. I say simple because when I read it I thought to myself, wow that makes sense. But not simple in the fact that I would have ever figured it out had it not been for Cecily’s generosity in posting the piece.

    Here it is.

    How much to charge for a sponsored post:

    Algorithm                                                                                                    Example
    Number of total Monthly page views                                                    100,000
    (Add to that) Your total Number of Twitter Followers                      10,000 = 110,000
    (Divide that total by)Your Google Page Rank                                      3 = 37,778
    (Multiply that total by .01)                                                                       37,778 * .01 = 378
    Divide the entire total by 2                                                                       378/2

    = How much to charge for a sponsored post                                                 $189.00

    **If your Google page rank is higher than 5, this algorithm will not work out in your favor. I personally decided that when calculating my rate of how much to charge for a sponsored post, I would skip the multiply by .01 step. If this were the case in the example, the pay for the blogger would be about $380 per sponsored post rather than  the $189. I think if you have 100,000 page views per month and 10,000 Twitter followers, you would charge somewhere around of $200- $300 per post. The more influential the blogger, the more you can charge for a sponsored post.

    In my case, I now charge between $100-$300 per sponsored post. Add to that another $50-$100 for a widget in the sidebar, per month. My rates of how much to charge for a sponsored post have recently gone up. Of course, this all depends on my relationship with the brand. These are all things to consider when deciding whether or not to even take a sponsored post.

    I can’t tell you what I would charge for text links because I simply refuse to do them. I feel it will litter my blog and make it a commercial. I hate commercials. That is my philosophy for my own blog.

    I also don’t let companies post press releases on my blog for pay. I can’t be a billboard or I would probably lose my readers. I can’t take that gamble. I’ve been building my reputation and this blog for almost 3 years; I can’t just give away my relationship with my community. It’s priceless.

    Never ever work with a brand that you don’t genuinely support. If you are a vegetarian, don’t take a sponsored post from the National Pork board. Your readers will figure out that you are selling them a product that you, yourself, would not use and you will lose any and all integrity that you had. You will lose your authenticity. You cannot get that back. Keep that in mind.

    Something else, in my opinion, that all bloggers absolutely need to be equipped with is a media kit. If you ever want to justify your rates, solicit sponsorships, or just demonstrate to brands why they should work with you over any of a million other bloggers, you need a media kit. It lists your stats and a quick blog bio in a handy easy to access format. Your media kit is your online business card and resume.

    Start by making sure that you have a Google Analytics account and, my personal recommendation, a statcounter.com account. This was a piece of invaluable piece of advice given to me by blogging diva, Jessica Gottlieb and she should know.I listened. I’m glad I did. I suggest that you do the same. Armed with your stats, you can make an awesome media kit to wow even the most selective brands. I have compiled a very comprehensive how to write a media kit for your blog post that I urge you to take advantage of now.

    Lifting the Veil on Making Money in Blogging is a collaborative effort among several bloggers that aims to address questions surrounding the monetizing issue in an attempt to shed some light on what is often treated as a very taboo aspect of blogging; it seems everyone wonders how to do it, yet no one really talks about it. Until now. There are as many ways to earn money blogging as to blog so check out the other bloggers participating in Lifting the Veil On Making Money In Blogging:

    Check these amazing posts out. This is a great group of generous bloggers, who have learned a lot along the way. We just want to help other bloggers learn to navigate the monetization of their blog and demystify some of the biggest secrets of blogging. Hope this post helps you know how much to charge for a sponsored post and how to write a media kit.

    How much to charge for a sponsored post

  • Parents Guide to Surviving Back-to-School Induced Mood Whiplash

    Parents Guide to Surviving Back-to-School Induced Mood Whiplash

    The first day back-to-school is today and yesterday my girls lost their minds. I never noticed this phenomenon before. Nerves are to be expected at back-to-school but full-on crazy was never part of the deal! Maybe it’s a tween thing or maybe I’m just noticing it but yesterday was the worst. Forget about my worries of avoiding the kindergarten hallway of death with mother’s strewn on the floor collapsed in puddles of snot and tears. Today, back-to-school can kiss my grits! Now, I know why all the parents in the 3rd-5th-grade hall just carry in paper goods like pack mules and never look back. No photos, no kisses or have a good day, just lots of knowing nods and exhaustion.

    The tween has gone completely bipolar on me (and you know I don’t use this term lightly, takes one to know one and wow! She’s making my head spin) one second she’s smiling and hugging on me, cuddling in for dear life and the next, she is rolling her eyes so hard that I think she might have sprained something and crying, sobbing over boots that she begged for….that I bought. I thought that was a good thing. NO! I was dead freaking wrong because in tween brain that means I bought her stupid boots that she can’t even wear over her pants, with her skirts or until NOVEMBER! I’m such a horrible mom.

    But she asked for them. Tough shit lady, you should have known better. Then she begins sobbing uncontrollably in the middle of the Target. As I’m ready to check out and on the cell phone with my sister, like one of those assholes who doesn’t give a shit about other people’s hearing space, talking her off a ledge about the details of her upcoming wedding, the 10-year-old is throwing a full-on tantrum because I’m not buying all of the volleyball shorts and athletic t-shirts.

    Why am I being so evil? Because I don’t think its pertinent to buy these things when 1) she hasn’t made the team yet 2) we are still trying to figure out how she is going to fit 5 ballet classes, 2 robotics team meetings, violin, cheerleading practice and games and MAYBE volleyball into the schedule. Did I mention that 5th grade is a clusterf*ck? Be afraid, be very afraid. It’s the year of everything and ballet has decided that this is the year that my kid needs to decide to dedicate her life to it. She’s 10!!!!!! But more about that later.

    The 8-year-old has been sneaking into my bed every night for the past 5 days under the guise of a “stomach ache” that mysteriously disappears the moment her head hits my pillow. It’s all  nerves induced by back-to-school. I give her this because I get it but it’s school, not war! And in the past week, I have gotten next to zero accomplished because of making all the moments of summer count and all that jazz. It’s like every year the week before back-to-school, my girls try to climb back into the womb and at 4’8″ and 5’1″, they just don’t fit anymore but that doesn’t stop them from trying.

    Between my children going completely insane, recovering from travel and impending travel, planning a bridal shower, a bachelorette party, being the maid of honor, while squeezing in a press trip, deadlines and oh yeah, did I mention trying to coordinate the most insane extracurricular schedule ever…I am feeling less crying about missing my babies today and more hell, yeah, finally some quiet time to work…in my house…alone…without the white noise of constant girl bickering.

    Don’t get me wrong, I left drop off this year, just like every year before, missing my little girls. But this year, we all need some quiet alone time. The years are rushing by at warp speed and we just need some time to decompress from all the excitement and growing up. It’s stressful but at the same time, it’s exciting for all of us.

    back-to-school, first day of school, nerves, moody judy, parental survival tips

    Is it wrong that I want to throw a one woman dance party followed by complete silence to celebrate back-to-school?

  • How My Mental Illness Manifests as a Teen in 2022

    How My Mental Illness Manifests as a Teen in 2022

    Estimated reading time: 7 minutes

    Hi, my name is Bella and I’m new here at The TRUTH about Motherhood. Well, not really new, since you’ve all watched me grow up on this blog but this is the first post that I’m writing for the blog. It’s a bit personal but, after all, I am my mother’s daughter. Really, would you expect anything less than a complete overshare? Today, I’m sharing how my mental illness manifests as a teen in 2022. Be gentle, it’s my first time.

    As a teen girl struggling in the world pre and post-COVID, well we have not really made it to post-COVID yet, things have been tough. The pandemic has affected me and my mental health. I’ve suffered from anxiety since I was about 10-years-old and it got progressively worse throughout middle school and high school. My freshman year of high school started in August of 2019, coincidentally, I suffered one of my worst panic attacks ever on the first day of freshman orientation.

    As you can see where this tragic timeline is going as there was a series of very unfortunate events approaching. By March of 2020, my quinceanera was approaching and so was the Billie Eilish concert, which was a Christmas present for my 15th birthday, and it was all about to blow up in my face. My quince was canceled 2 days before the event ( after years of planning) and so was the concert all because of this thing called COVID-19. I really hate coronavirus.

    This is how my mental illness manifests as a teen in 2022

    It all started Friday, March 13th, which should have been a major red flag. Nothing good ever happens on Friday the 13th. My parents pulled me out of school early and told me to bring home all of my stuff. Second red flag. I was like alright I’m about to get a long Spring Break, then all hell broke loose. By Saturday, March 14th, the whole world was on lockdown. Stay inside, don’t leave the house type of shit, and me and my sister were dumb and like “Yay no school for a couple of weeks!” Then, 2 weeks turned into a couple of months and finishing the school year via eLearning because nobody, especially the schools, knew what the hell to do. Long story short, kids don’t get excited about unexpected “vacations” from school because it’s not going to be as awesome as you thought it was.

    Since that tragic freshman year, I’ve spent all of my sophomore year navigating what my school referred to as “mode 3”, which basically meant I was home every day, not going into school, doing a combo of TEAMS meetings and assignments online, essentially teaching myself subjects like genetics and geometry. That was fun. No, it wasn’t. If you thought I had depression and anxiety pre-covid, you ain’t seen nothing yet.

    I won’t lie, some of my teachers weren’t very understanding of the whole online thing and they couldn’t understand why I wouldn’t just come into school and wear a mask like everyone else. Well, the thing is my dad has underlying conditions and my mom is a diabetic. So for me, my education was an unnecessary risk to the people I love. If I had to choose between my mom and dad not dying and not struggling with school, I’d always choose my mom and dad. Not going to lie, last year was really effin hard. But, soon enough the school year was over and I was finally free of online school.

    However, throughout this whole time obviously, my family believed in wearing masks, getting vaccinated and staying home as much as possible. We only went out when absolutely necessary. My parents mobile ordered our groceries and picked them up and everything else we needed, we had shipped to the house. We didn’t travel or get to do any of the normal things people do for 17 months. Honestly, things are still not back to normal and I hate it.

    As a teen during this time, missing my friends and family, there was also a lot of anxiety about going back into the real world because I couldn’t help thinking that I could get this virus and potentially kill those closest to me. Basically, my whole high school experience has been stolen from me. No proms, formals, homecoming, football games and no hanging with friends, sleepovers or boyfriends. You can’t do normal things when you can’t even be around people in person. It was like life was called on account of covid.

    I did what every normal person in the 21st century does, with access to the internet, I fully embraced my shopaholic tendencies, which might be my favorite and most financially damaging coping mechanism. This was how my mental illness manifests as a teen in 2022. I know it’s serious but there is something about filling an online cart that makes me feel better like things are “normal” and that’s all I want to feel.

    The problem is that when you have no other outlet for those feelings of anxiety and depression because you can just feel the vibes are off in the house, and you’ve run out of movies and shows to binge on, the only logical option left to me is to shop online. My top 3 go-to places were Princess Polly, GymShark, and Arie, since then they have somewhat stayed the same, but instead of GymShark I’m drawn to Free People (specifically the movement collection) and Zara is another kryptonite for me.

    Seriously, every time I have money, I want to buy new clothes. I’ve always loved fashion and shopping but the pandemic really made me understand what the term “retail therapy” means. Filling online shopping carts and planning travel are what seem to calm my anxiety.

    I do love procrastinating doing my homework and spending time with my dogs just as much as the average teen, but there is something that is so satisfying about filling a cart of things you like, and hoping you can buy some of it because, well you aren’t traveling, or eating out, or seeing people why not get dressed up pretty and feel like you’re going somewhere, even though you know the only people going to see you in your cute outfits are your parents, your little sister, the dogs and some friends on TikTok. The only way to feel anything was to shop and feel like something was going to make me happy even if it was just a few days while shopping and opening that box when it got to my house. That is if it wasn’t delayed 10,000 times due to the shipping problems COVID caused.

    Since August 2021 and returning to in-person school, where masks are not required, for my junior year of high school, where all we do is talk about SATs and college, my anxiety has kicked into an even higher gear. I can feel those shopping carts calling my name. It has been brought to my attention by my parents that if I want to support this habit, I’ll need to get a job this summer to pay for those carts. I’m not sure I’m quite there yet because a job means being in public and being in public means exposure to cooties and there are not enough carts in the world to be worth that anxiety trigger. Just an FYI, since the start of this nightmare that I’ve had to call life for the last 2 years, I did start therapy, and my therapist is basically my best friend besides my mom. She’s probably the reason I just keep soothingly filling carts and not hitting the buy now button.

    In a couple of months, I’m finally supposed to be having my quinceanera, this time with my baby sister who is now turning 15. I keep waiting for apocalypse part II to happen any day now because that’s just my luck. I’ve got to say, if it happens again, there are not enough shopping carts on the internet or Prozac to make me feel better about it. Here’s wishing us all a very boring and uneventful summer filled with nothing but normal things like beach days and family vacations and a long-awaited quinceanera celebration that’s 2 years past due.

    How have you been taking care of your mental health and dealing with the pandemic?

  • How to Start a Blog without Offending Everyone

    How to Start a Blog without Offending Everyone

    How to start a Blog? Hmmm, that is the million dollar question. Okay, maybe it’s not. Who cares. Just be honest with yourself and have fun. I have been writing The TRUTH about Motherhood for going on two years now. In the beginning, it was slow moving. I had NO idea what I was doing writing my blog. There were things I wished I’d known about blogging.

    Back then, there were no how to start a blog books.

    I knew I wanted to write but had no idea how to get my writing out to the masses or what to write. But then I got the hang of writing my mommy blog. Here’s some wisdom that I’ve picked up along the way. Not the least of which is make your follow me, contact me, subscribe to me areas very clear and easy to find. Mine is located on the sidebar and under the “About”  tab ( in case you were wondering and wanted to follow, subscribe, or contact me:).

     How to start a Blog without Blowing up the Joint

    Decide beforehand what YOU want to write about on your blog. What interests you? What’s your expertise? What’s your niche? What can you talk about endlessly and NOT bore your readers to death? Don’t go into this blindly.Try to have some sort of direction in mind.

    Choose your community.Getting a blog following is hard work. Keep writing, keep working and get involved in a community of people who you’d want to read your blog. This was a piece of sage advice given to me by one of my favorite bloggers, Heather Armstrong of Dooce. I will admit at first I scratched my head and had no idea what this meant. Then I realized, build a tribe, surround yourself with a community of readers who are reading you for the reason you intended.Retain your integrity. This is VERY important.

    Me, I want readers to read my mommy blog for my writing. But you also have to interact with your audience, reply to comments, go visit their blogs. Get to know them and let them get to know you. I want to grow a community of sisterhood through motherhood.

    Be honest.Be Fearless. Let your guard down.There is nothing I hate more than someone who ONLY writes about sunshine and rainbows. Yes, some days life is sunshine, rainbows and bubblegum farts but some days, most days, I’m a woman on the ledge and my kids are tantruming and pushing me to jump.

    Other days, they make a grilled cheese sandwich seem magical. It’s not always pretty. If I want inspiration, I’ll go read Enjoying the Small Things. Mostly when I read a blog, I want community. I want to know that I’m not the only one whose kids still sleeps with me, that someone else’s 3-year-old is subsisting on chicken nuggets, that it is perfectly normal to not like your kids every minute of every day. I want to understand your misery and share your joy..not feel like I’m a loser and you’re a liar.Write with your heart on your mommy blog or whatever kind o blog you have. A great example of being fearless and honest Jennifer Kindhouse and JessicaGottlieb.

    Make it well written. I understand that some people feel that their blog is “their” space, like a diary. To an extent, I do agree. But if you want/expect your blog to be read by a lot of people, you have to play by the rules….of grammar. Nobody wants to read run-on sentences, misspelled words or choppy, nonsensical ramblings. Believe me, I edit for a living, it’s no fun. Having tools like the punctuation checker – seo tools centre would be a huge difference-maker in your writing game.

    Pay attention to how you write. It is as important as what you write. Hell, be brave use some of those big words that you learned in college and knew before you had children. You know the ones from way back when you actually conversed with other adults on a regular basis? Great examples of this would be  Laura @ A(n)(Un)common Family and Fadra (Fay-dra) @ All.Things.Fadra

    NO CAPTCHA! People will not comment on your blog if it’s a whole big brain teaser ordeal and optometry test. In fact, they will probably loathe you for it. Believe me, I learned this early. Thank you Mommakiss!

    NO self-starting playlists! There is no reason that my ears should be assaulted by your blaring music on your blog. We probably don’t have the same taste in music. Every blogger is not the same. I don’t want to be subjected to banjo music just to read your blog.

    No matter how wonderful the blog may be, I will move on ( mostly because I am already listening to my own playlist. FYI: Iron & Wine + Crambone blaring=Ear bleed for me!) Don’t do it. And yes, I have been guilty of this myself. You know there are no rules if someone has not already broken them, hence the need for the rule:) I’m sharing my hard-earned wisdom of how to start a blog.

    READ ALSO: Rise of the Real

    How to write a Blog without Alienating Too Many People

    For the LOVE of GOD, NO AUTO REPLIES! Do you know how insulting it is to take the time to read your blog, leave a comment, get excited to see a reply in my inbox only to open it and realize that it’s a generic “thank you for commenting” response? Not cool! This may be the cause for myself and your blog to divorce. I won’t be back. How rude!

    SOCIAL MEDIA! You must have a twitter @DeborahACruz and FB fan page, at the very least, if you plan on growing your blog. You must have the appropriate buttons available for your post to be shared on these venues. It is very annoying when I read a fabulous post that I want to share with the world and I have to copy and paste the url. I know it sounds absurd but trust me, make it all as easy as possible for your readers.I’d also recommend getting an instagram account and a Pinterest account. You get the picture?

    Don’t be afraid to network. To get love, you’ve got to give love. Be yourself and make some comments. Meet some people. Jump into some conversations.Like some fan pages. Make some friends. Get to know some fellow bloggers. Your biggest asset to building your following is your networking skills.You can’t just write to the abyss and expect hoards of people to find you. You are the face of your brand.No one’s buying if it’s not out there on the shelf! Remember that. Write it down! I’ve met most of the wonderful people I know, and learned a lot in the process, from networking on social media sites. It’s very important to know how to utilize sites like Twitter.

    Join some focused communities! Not only is this a great way to network, it’s a great place to find like-minded individuals (fellow bloggers) who will want to read your posts. It’s also a great place to hone your writing skills, get advice and build your audience. There are many great organized communities to join.

    Earn Yourself a Comment Mafia! What’s a comment mafia? It means you better get your ass out there and comment on your friends’ blogs and support those ladies that you want to share a community with if you expect them to do the same.This goes back to building your community. I can not stress the importance of this one. These are the ladies who will help you with everything from a kid with diarrhea to how to design your media kit and they will RT, Sparkle, love on posts and point you in directions of opportunity. Do the same for them. Don’t hoard your success. Share what you learn.

    READ ALSO: How much to Charge for s Sponsored post

    There is room enough for all of us in the bloggy world.Karma baby.Put out into the world what you want back. I am blessed with a great group of women who have helped me tremendously. They laugh at my jokes, cry with me when I am sad, lift me up when I am down. I try to do the same.I’m not perfect, and we are all busy women, but damn it we’re there when we really need one another.Love my girls! You ALL know who you are and listing you would just be name dropping:) Check out my This Blogger’s Life series.

    Be Proud of what you do!If you are ashamed of what you are writing or feel like you have to hide your true feelings on a subject, don’t write about it.People can detect smoke being blown up their asses and most people will feel that it’s disingenuous and they will not return.

    Never try to be someone you aren’t and you must remember you can only tell YOUR story.

    That’s how to start a blog

     

    Now, that’s all the wisdom that I have time to share today but why don’t you let me know any words of wisdom that you might have. What pointers would you give a newbie if you were explaining how to write a blog?

    Photo Credit

  • If You Send Your Kid to Public School, You’re the Worst

    If You Send Your Kid to Public School, You’re the Worst

    Hi, my name is Debi and I am a product of public school. Before you get your panties in a wad about the title, this is in response to a post on Slate called, If You Send Your Kid to Private School, You Are a Bad Person.

    Let me start by saying (or admitting, as Slate would have you believe it’s a crime) that I send my children to private school. GASP! I don’t really believe you are a bad person for sending your kid to public school. I believe that as parents we all do the best we can for our kids. If trying our best makes us terrible then we’re all the worst kind of parents.

    I didn’t go to private school and neither did my husband. We grew up blue collar. I am one of six kids who had a stay-at-home mom and a father who worked as a forklift driver in a factory. We survived on one blue-collar salary, Tang, public school and all the gluten. We survived. We overcame but I’m not sure any of us thrived in that situation.

    Let me put this in further perspective, I was a gifted child in all honors classes and still I was not challenged. I was bored and by the time I was in high school, I was so unchallenged that I hated going to school because it felt like a waste of my time.

    I wasn’t thriving because even the best at my public school wasn’t good enough.

    When I had children, I knew that if I could afford it, I wanted to send them to private school. More specifically, I wanted to send them to Catholic school because I liked the idea of more challenging academics with constant spiritual nurturing incorporated into their daily routine. Yes, you can do that at home on your own but I like the idea of spirituality and faith being present daily and, perhaps more importantly, how it molds them and the children they spend their days with.

    We are not independently wealthy. We are middle class parents who have made the decision that we want to give our children the best opportunity to grow and learn at a young age. In making this decision, we have accepted the fact that we may have to sacrifice other things. Things like extravagant vacations and a larger house. Don’t feel sorry for us, we still travel a couple times a year, our home is in a wonderful neighborhood in the suburbs and there is always plenty to eat. We made the decision to invest in their future but it’s not compromising our present in any way that is too much for us to bear.

    The author of the article said that parents who put their children in private school are bad parents because we are doing a disservice to the other children of the world because after all, doesn’t every child deserve a great education? Yes, they do but it is not my place to save the world. It is my responsibility to do for my children. The only way the author’s scenario works is if you take private schools out of the equation entirely. Then, and only then, will all focus shift to bettering the public schools which I wholeheartedly agree needs to be done.

    Those who follow her idea of putting our children into public schools with subpar curriculums now to make education better unintentionally make our children martyrs to the cause. I’m not willing to sacrifice my children’s education in hopes that I might be able to make the world a more level playing ground for future generations of hypothetical children. Meanwhile, failing the two I gave birth to. It is not my right to sacrifice their future. It is my duty to protect it.

    By this author’s logic, I can argue that if you have the means and you don’t put your child in private school, then you don’t love your child at all. If I am a monster for caring for my children and doing my best to give them every opportunity to excel in this world then so be it because at the end of the day, my only responsibility is to my children.

    Raising good humans who are functional, contributing and caring members of society is literally the most important thing a parent will ever do with their life. This is done by being present, be involved and giving them the guidance to achieve their hopes and dreams and that all starts with a good education. The system is failing the public schools, not me.

    Are we bad people because we didn’t send our children to public school?

  • Tips to Keep Your Kids Healthy

    Tips to Keep Your Kids Healthy

    Disclosure: This is a sponsored post written in partnership with the Anthem Foundation, however, all opinions and tips to keep your kids healthy are my own.

    Ever wonder if you are keeping your kids in their best health? I think that is something all parents worry about at some point or other. I have girls and I have always been very aware of the importance of teaching my girls good healthy habits while they are young, so later in life, they are not having to relearn how to eat, move and control their portions. Then it becomes work.

    healthy, how to keep your kids healthy, happy children, healthy habits, Anthem, ballet, ballerinas

    Eating shouldn’t be work. Being healthy shouldn’t feel like a punishment. And, for me, kids shouldn’t have to worry about any of it. It’s my job as a parent to keep my girls healthy by teaching them not telling them. More fruits, vegetables, and exercise. Sounds simple but it’s easier said than done, right?

    Did you know that nearly 1 in 3 young people and 41% of Hispanic youth are considered overweight or obese? It’s scary but true. I don’t want my daughters to be another statistic. To avoid that, you can consult with a pediatrician at www.northraleighpediatrics.com/services/.

    healthy, how to keep your kids healthy, happy children, healthy habits, Anthem, ballet, ballerinas

    I’m lucky, I’m afforded the luxury of being able to spend the time and money to research and buy healthy products. I’ve always made exercise a daily part of my children’s lives by putting them in physical activities like dance, gymnastics, cheer and other extracurricular activities that gets them moving. I’m not naïve, I know this is a luxury because not everyone can afford to do this.

    Unhealthy food is usually less expensive than organic, healthy food. It’s faster, it’s more convenient (especially for families on the go like most of us are these days) and you definitely get more for your money. However, more is not always better. I try to shop my circulars and buy what is in season and on sale so that I can get the most healthy food for my family at the best prices.

    healthy, how to keep your kids healthy, happy children, healthy habits, Anthem, ballet, ballerinas

    Joining organized club sports, dance, cheer or any other kind of extra-curricular activities cost money and, in some instances, a lot of money. It’s almost impossible to be able to give our kids everything that we want and they deserve on a modest budget. Sometimes I feel as if I need to be a millionaire just to afford for my kids to be healthy. Most of us don’t fall into the category of millionaires. But, most sports and activities do offer scholarships and financial aid, you just have to apply. It might not cover all of it but every bit helps.

    This month is Hispanic Heritage month and I’ve been thinking a lot about how we take care of our children’s health as a community and trying to figure out how we can do better by our children and their health. Anthem Foundation in an effort to create a healthier generation of Americans supports the Boys & Girls Clubs of America’s Triple Play youth wellness program. Triple Play is Boys & Girls Clubs of America’s premier healthy lifestyles program, focused on improving the mind, body and soul of our nation’s kids and teens.

    healthy, how to keep your kids healthy, happy children, healthy habits, Anthem, ballet, ballerinas

    Programs like Triple Play are critical to educating kids and teens on positive health and wellness. Anthem Foundation partnered with the Boys & Girls Clubs of America because they share the passion for and commitment to healthy, active lifestyles and to reducing childhood obesity. 23% of Club kids are Hispanic or Latino.

    Anthem believes the best place to demonstrate its efforts is by making a difference in people’s  lives and helping residents in the communities it serves to be actively engaged in leading healthier lifestyles.

  • Savings Catcher will Make Sure that You Always Get the Best Deal

    Savings Catcher will Make Sure that You Always Get the Best Deal

    I have partnered with Walmart to bring you this sponsored post and information about this awesome new program Savings Catcher ; as always, all opinions are my own.

    Back to school has had me steadily spending money; tuition, backpacks, school supplies, clothes, uniforms, gym shoes and don’t even get me started on all the groceries for the school lunches and did I mention, SCHOOL.SUPPLIES??  I know this happens every year but still every year, I get sticker shock.

    It’s not that I don’t want to spend money but there is a thrill I get from finding the deal and saving the difference for family vacations or home renovations. Life is expensive but that doesn’t meant we shouldn’t get to enjoy the finer things in life, right? I’m frugal and always looking for ways to save money so for school supplies, I always hit Walmart first because they usually have the best prices and on those rare occasions that they don’t they will price match so I always know that I am getting the best price when I shop do back-to-school shopping at Walmart. I mean $.25 crayons, how can I beat that? I’ve got two words for you; Savings Catcher!

    What is savings catcher, you ask? Is it like a dreamcatcher but instead of  bad dreams it filters out bad prices? Exactly! Savings Catcher compares your receipt to advertised prices from top stores in your area, and if it finds a lower advertised price, you get the difference on an eGift Card. It started August 4th and now all you have to do is enter your receipt and Walmart does the work for you. No more shopping around town or dragging in all the circulars from all the stores so that you can ad match. No more holding on to your receipts for 14-30 days and running all over town to get your receipt “adjusted” because the $200 lamp you bought yesterday went on sale today. I hate when that happens.

    Basically, this is what happens; you log into www.walmart.com/SavingsCatcher , enter your receipt number from within the last 7 days, Savings catcher checks it and if you there is a better price, you get the difference credited to a gift card. What do you have to lose?

    Savings catcher is awesome and really easy to use. Here is a demo video that shows you how easy it is. https://walmart.box.com/s/fl8fe85r6sfk8w63g9sl I can’t wait to enter my receipt from last week’s back-to-school shopping and see if I earned any credit. What a great, you get the best price and maybe even get to save a little money to buy yourself a little something special.

    Have you tried Walmart’s new Savings Catcher Program yet?

    Photo: RapidEye

  • How to Protect Baby Skin this Spring

    How to Protect Baby Skin this Spring

    Disclosure: This is part of a sponsored collaboration with DiMe Media and Dreft about how to protect baby this spring.  All opinions are 100% mine.

    This has been one of the craziest years of my life, everything’s been out of whack including the weather. Spring is finally here and as the weather is getting warmer, my family has been spending a lot more time outdoors. We live in the Midwest and it’s been cold and grey for far too long this winter so at the first sight of sunshine, we’re outside trying to get as much fresh air as our lungs can possibly hold. We’ve all got a perpetual case of cabin fever and the only cure is the great outdoors; riding bikes, hiking, roller skating, reading in the teepee in the back yard, jumping on the trampoline, zip-lining, slack lining; you name it these girls are outdoors doing it. To better take care of your child skin, you can buy products lie this moisturizer at here, https://www.barbieinablender.org/best-korean-moisturizer/.

    While all this warm sunshine on our faces is magnificent and the blossoming flowers and trees make the scenery that much more magical, the allergens in the air and rising temperatures can trigger some adverse reactions in many of us, especially in the little people. There’s nothing worse than to feel completely terrible when it’s so beautiful outside. It steals some of the joy of the occasion. That’s why whenever I get a chance to talk to a dermatology expert, I always ask for skin care tips for sensitive skin.

    Dreft, eczema, how to protect baby, caring for baby skin, sensitive skin, spring allergies, mom tips

    Unfortunately, both of my daughters have had sensitive skin since birth and as they’ve grown older have developed allergies. From before I even brought them home from the hospital, my first official act as a mom-to-be was to wash all of their tiny new clothes and linens in Dreft because it’s hypoallergenic and gentle on baby’s skin plus, it’s was the first recommendation I got on how to protect baby skin when interviewing pediatricians. Obviously, that made it bible in my book. For years, Dreft has been the only thing I’ve washed my children’s laundry with.

    Laundry is probably my least favorite chore of motherhood. Honestly, with all the minutia of separating colors, washing, forgetting to put into the dryer and then throwing in a pile in the big chair in the living room, though it still is very much all of that, I find it to be quite frustrating and never ending. But in a weird way, it is also a way that I get to relish each milestone and amazing moment of my daughters’ childhood.

    It’s one of those things where you might not appreciate it so much while you’re up to your eyeballs in unfolded laundry and crying babies but one day, in the not too far future, you will open up a storage tub of your “baby’s” clothes and the smell of the Dreft and nostalgia will come over you like a whisper from the past and a giant hug and almost knock you over with the realization that those babies are somewhere inside those 4 and 5-foot tall, walking, talking, amazing people that live with you currently.

    As they grew older, I thought my girls might outgrow some of their sensitivities, as I did, but that day has not come, and may never come so I still wash their clothes with Dreft. It’s what works for us, so why should I change it? Obviously, I still love that new baby smell plus, bonus, it’s safe and hypoallergenic for my girls and allows them to play outside without worrying about their clothes being one more irritant. They are kids, their only job is to play and enjoy childhood; mine is to protect them and keep them safe. Their only limitations on a sunshiny day should be their imagination, not their skin sensitivities.

    Dreft, eczema, how to protect baby, caring for baby skin, sensitive skin, spring allergies, mom tips

    Dreft has partnered with Dr. Dyan Hes, mom and medical director of Gramercy Pediatrics, and here are her tips for how to protect baby this spring when allergens in the air and rising temps can trigger skin irritations for little ones.

    Shade the sun: When heading outside, don’t forget to practice appropriate baby skin safety by dressing your baby in protective clothing, a hat with a brim and sunglasses. If your baby is 6 months or older, liberally use sunscreen and if they under 6 months, keep them out of direct sunlight.

    Make bath-time beneficial: Over exposure to water can rob skin of natural moisture. Scaling back on tub time will help avoid itching — about 10 minutes in warm water with a mild cleanser is plenty of time for water play and a quick scrub. Gently pat skin dry and end with an after-bath moisturizer to seal in moisture and protect baby’s soft skin.

    Load up on liquids: Staying hydrated is especially important as children get more active outdoor time and sun exposure. To ensure that children get enough to drink throughout the day; infants should nurse or take a bottle often; older kids should tote a sippy cup or reusable water bottle.

    Choose the right fabrics and care for them properly: We find that natural breathable fabrics like cotton that are loose fitting are the best. It’s also important to seek out gentle and hypoallergenic cleansers like Dreft to care for the items that will touch baby’s sensitive skin.

    Protect Problem Skin: Heat is a common trigger for eczema flare ups as the weather warms up, the sun is strongest between the hours of 10 a.m. – 4 p.m. so try to shield baby from direct sun exposure during those times. There are also apps available that can inform you of the hottest part of the day – which can be helpful for parents as they plan any outings with their little ones.

    Dreft, eczema, how to protect baby, caring for baby skin, sensitive skin, spring allergies, mom tips

    Join us for a Dreft Twitter Party and a chance to win fabulous prizes on Thursday, May 12 th from 9-10pm ET! To RSVP, visit www.dimemedia.net and you can win something here too!

    a Rafflecopter giveaway

     Dreft is an important tool in my mom arsenal of how to protect baby skin, what’s yours?

  • Back-to-School and I am Exhausted

    Back-to-School and I am Exhausted

    exhausted, lethargy, back-to-school

    My little girls are exhausted

    Summer is almost over and I am exhausted. I’m not quite sure where it went but I do know that it’s gone; next week my baby starts kindergarten and my oldest starts second grade. Back-to-school, already? Where did the time go?

    I had all kinds of wonderful ideas of the many splendid things that the girls and I would do with all of our “free” time this summer but apparently, there was none because it doesn’t feel like we came even close to doing half the stuff I had planned on doing. We filled the time with lots of busy work but there were no major happenings this summer. It was like one endless Saturday. Saturday’s are good, right?

    exhausted, Disney, Back-to-school

    I promised the girls play dates all summer; we had two. I promised them visits to Chicago to see their grandparents and play with their cousins. We went once. I said there would be picnics in the park and outings to the beach. There were none. Well, there was that one time that we split a DQ chicken tender meal in the parking lot of the park (surrounded by nature so it should count). We were running errands and they wanted to eat at the park none of us like bugs very much so we ate in the car.

    exhausted, back-to-school,horses, the zoo

    We had plans to go to my uncle’s horse farm in Tennessee, see Beauty and the Beast at Navy Pier and I had even planned a day at Cedar Point. There have been no baseball games this summer or drive-in movies. There were no bon fires and s’mores. I didn’t get to teach my 7-year-old to ride the bike with no training wheels. We never got to fit in cheer camp or swimming lessons. I feel like I’ve been running around trying to catch a moving target. I am exhausted.

    exhausted, back-to-school, fireworks, family

    My love for my family is never exhausted

    Just so you know that I am not a complete and utter failure as a mother, we did take the girls to Chicago for a week. We also took them to Florida for 10 days, spending 3 days at Disney World. We’ve played in the pool all summer, until it got so hot that the water in the pool was actually scalding to the touch. We played dress up and Barbies until the cows came home. There has been a burn ban all summer but we did manage to take the girls to see the firework display downtown from the best seat in the city, my brother’s balcony. We’ve been on one family bike ride. We went to the festival. We bought them a trampoline; a tornado came and ripped it away. I am exhausted just thinking of all that we did do. Imagine if we had done more.

    exhausted, back-to-school, festival

    I’ve taken them to the park a few times and we’ve spent a lot of time daydreaming about our new home. Which reminds me, after 3 years, we sold the house and close on a new one on September 6th. I’m planning on going to a baseball game, the zoo and having a bon fire this week. I feel like I have fallen short this summer but honestly, the girls could care less. They are over the moon about the new house, especially since most of their friends from school live in the neighborhood. I can’t wait for after school play dates and to hear the house filled with my daughters’ giggles.

    exhausted, back-to-school, dressup, Disney

    It’s been a long summer, packed with everything and nothing all at the same time. We’ve all grown and changed this summer. I’ve spent a lot of time working, which is totally a good thing, but I’ve also spent a lot of time not sleeping. It’s hard to have it all and do everything because something suffers. The mommy guilt is kicking my ass today but the one thing I did do every day this summer is kiss my girls and tell them that I love them and that says something without saying anything. They know. I know. It is.

    All the school supplies are bought and uniforms too. Backpacks are ordered and planet boxes are in the mail. Now, I am on to autumn. The time when seasons change and children grow. We start school next week, I’m not really ready to let them go but they are excited about seeing old friends and meeting new ones. They can’t wait for ballet to start back and Nutcracker auditions, in fact, they are in their bedroom right this very minute watching the Nutcracker and practicing their moves. We’re all looking forward to making our new house our home and all of the love, laughter and memories that we will fill that house with. I am exhausted thinking of all the things we have planned for this upcoming year but I am so excited to be able to be a part of it.

    exhausted, back-to-school, tulips

    Blissfully exhausted

    What was your favorite part of this summer? Are you blissfully exhausted?

  • How to Write a Media Kit for your Blog

    How to Write a Media Kit for your Blog

    What Do You want Your Media Kit to Say about You?

    media kit, how to write a media kit

    How to write Media Kit for your Blog ~ We all want to know where to begin when writing our media kit but it’s one of those secrets of the trade that no one wants to share. On the rare occasion that someone actually gives you feedback, it’s cryptic and vague. I am here to decode it for you.I figured since I already spilled the beans on how to write a Mommy blog and how to navigate Twitter, the next logical step is how to write a media kit for your blog. Above is a screenshot of my current media kit. There are two pages in total. This is page one.I came up with my media kit by doing lots of research on the internet, consulting other ( more experienced) bloggers to look it over and having those people who actually receive sponsorship proposals to give me their honest feedback. I hope this post is helpful to you. If it is, don’t be stingy pass it on to your fellow bloggers and leave me a comment with any questions or suggestions that you might have.

    •  Contact information. For the love of God, make it easy for companies to contact you via your media kit, your blog, etc. If you don’t, do not be surprised when no one contacts you. You can’t pitch companies to work with you or to sponsor you to conferences if you are not even professional enough to make yourself easily accessible on your blog and media kit. They want to know that if they need to reach you, they can. Make it easy. Be accessible.
    • Your blog the Brand. Your blog is a representation of you. Your media kit should reflect your blog’s brand. What message are you trying to send? I would advise using the same color scheme and graphics that emphasize your brand. If someone is familiar with your blog, there should be no mistaking that your media kit is for your blog. I even include a screen shot of my blog within my media kit. Same color scheme, same theme across the board…blog, media kit, business cards, Facebook landing page, Twitter background.
    •  The Right Pitch. An elevator pitch is a short, concise explanation of what you do. What is your blog about? The TRUTH about Motherhood is  a brutally honest, laugh out loud funny, raw account of navigating this new lifestyle that we Mommies find ourselves drowning in after having children. It’s what happens after the “They all live happily ever after” takes place.

    Your Media Kit is Your Online Introduction

    •  What’s Your niche? What’s a Niche? Where do you fit into the grand scheme of your niche? Ask not what the company can do for you but what your blog can do for the company. After you’ve stated your elevator pitch, you can now give an explanation of your blog’s niche (Mommy Blog) , why you are an important part of that niche ( I’ve spent the past three years blogging, building my brand and growing my community), and why you are a good fit with a potential vendor or PR representative ( because I am well respected and known. I am trusted and people know me via my blog. I’m more than a nameless face behind a computer. I have laughed and cried with my community. We’ve consoled one another,cheered one another on and helped one another through difficult wins and losses. We are friends). This is the place to sell your brand. What makes you a better fit than the next blogger? What can you do that is unique?
    • Statistics. When discussing traffic statistics, include the following; total monthly page views, uniques, feed subscribers, new visitors, pages per visit and time on site. I also include my social media reach. This includes my Twitter followers, Klout score ( though after they reconfigured the algorithm, Klout has killed everyone’s score), Facebook Friends/ Fans, Google Page rank and Alexa Traffic. Definitely include your social media reach because even if you only have 300 blog followers but you have 10,000 Twitter followers or 3000 Facebook fans, your reach is far wider than you might think. If you have it, provide a link to your portfolio so potential partners can see that you are diverse and that you reach is even greater. Don’t hide your light under a bushel. Be loud and proud but not obnoxious.
    • Just how influential are you, really? If you don’t feel like your statistics are as high as you would like them to be, focus on your influence and how you reach a specific audience. Include your demographics, especially if your key demographic reflects that of the company you are trying to work with. Your influence isn’t just online. Do you have a large circle of people who you influence in real life? Are you active at your child’s school? Church? The Junior League? Any social groups? Also include awards you’ve received that are relevant to your influence. This exemplifies your reach. Mention it.
    • Advertising Guidelines and Pricing. I don’t put cost information in my media kit but rather have them contact me directly for more information. If you are going to provide specifics, I recommend; What sizes of advertising will you offer (e.g., 125×125, 120×600)? How much does each size ad cost for a week? A month? A year? Will you give discounts for clients who book advertising over several months time? I also provide a laundry list of different ways that we can work together; i.e.

    media kit

    If this was helpful, please share it and since GFC is abandoning us Wordpress blogs in March please consider subscribing via RSS or email.Give the company no excuse to not work with you. Make yourself available and irresistible. If you only have one chance to make a first impression and everyone judges a book by it’s cover, let your media kit be the right cover on the book of your blog.

    Let Your Media Kit Make a Statement