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Entertainment

Nielsen, Nielsen App, Tap Influence, How to partner with your dream brand, Entertainment

Disclosure: This is a sponsored post for Nielsen. I have been compensated through the SheSavvy Influence Network. All opinions remain my own.

You all know that I love entertainment; television, music, movies and live productions are my jam. It’s always been my outlet since I was a child, the way I decompress. I just never knew how important it was to me until I was bedridden when I broke my leg in 2015. That’s when I realized entertainment keeps the mind agile, even when the body is immobile. But who decides what works and what doesn’t?

Have you ever heard of Nielsen, as in the Nielsen ratings?

Nielsen is the leader in TV, radio, and Internet measurement. I’ve always associated the name with television but it is so much more. They are the people who figure out what should be on television based on what the viewers want. Luckily, they understand that people who watch TV, listen to radio, and use the internet come from diverse backgrounds and that’s why they make sure to reach out to African-American, Latino, Asian-American, and other communities to ensure everyone’s voices are heard. Each culture’s experience is different and we can relate to shows differently. This is important.

In fact, Nielsen has been the leading global research company that provides consumer insights to businesses for 90 years and work in over 100 countries. They partner with real people to provide the science behind what’s next. They do research all over the world to find out what real people watch, listen to and buy.

 In today’s digital age, just like their work with TV and radio, Nielsen wants to better understand how people use their computers and mobile devices so that they can provide insights to those providers that give us the best user experience.

Like with television and radio, Nielsen does this with online panels, people just like you and I. This gives us an opportunity to voice our opinions and provide honest insights that can help improve our online experience. We can make our voices heard.

Being a member of the online panel is simple. You just sign up, fill out a registration survey, and download an app onto your computer(s) and/or mobile device(s). While your participation in a panel impacts the future of the Internet; it can also be rewarding! As soon as you download the app, you can start earning rewards like sweepstakes entries (for up to $1,000 per month!), gift cards and more.

So what is the Nielsen Computer and Mobile Panel?

The Nielsen Computer and Mobile Panel is our opportunity to be a part of the research Nielsen does. They analyze information from the panel to understand how people use their computers, tablets, and smartphones. Companies rely on this important research to make better decisions about the products and services they offer.

What are you signing up for as part of the Nielsen Computer and Mobile panel?

You will help Nielsen understand how people use the Internet by simply using the Internet on your computer or mobile device. By using the app, you’re signing up to become part of a “panel” and share your internet habits. Just be you, they want real feedback.

How does it work?

Sign up using your email address, fill out a registration survey, install the app on all your registered device(s) and start earning rewards. Simply, use your computer/ phone as you normally do and get rewarded for it. Even if you don’t use the Internet all day every day like me and only use the Internet once a month, your feedback still provides important insights.

What is in it for me? Does it cost money to participate in the Nielsen Computer and Mobile Panel?

Absolutely not! In fact, you will be rewarded for participating. Active members receive sweepstakes entries for their registered computers – you could win up to $1,000 per month! For participating with a mobile device, you can earn points that can be redeemed for prizes or gift cards—up to $50 per year!

Your participation will never cost you anything and no one will try to sell you anything but it’s vital to shaping the future of the internet. It gives you the opportunity to represent your community with your voice.

How does Nielsen protect my privacy?

They are committed to protecting the data and personal information you share with them. They will NOT use such information to advertise, promote, or sell goods or services directly to you and we do not allow their clients to sell directly to you. So they will not be selling their panelists list. Panelist data is automatically encrypted to help ensure complete security. The information about you and your household for research purposes. However, as part of the panel, Nielsen might contact you about future research opportunities.

It’s a win-win, you use your devices as you normally would and you get to influence the future of the Internet while possibly earning some extra cash for yourself. Being part of the Nielsen panel is simple and safe, like getting rewards for walking or breathing.

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Sugar, homeless youth

Most of us are lucky. We may not be wealthy beyond our wildest dreams but we have a roof over our heads and can afford to feed our children. Maybe we can’t give our children everything, but they don’t want for much if anything. I think that is the goal of every parent to learn from his or her own childhood and give our children a better childhood. It’s the natural evolution of parenthood. But sometimes life doesn’t turn out the way you intended it.

This summer when we were in Chicago was the first time my daughters ever saw a homeless person up close and personal. We were walking downtown and group of teenagers holding a sign stating that they were homeless and in desperate need of money for food. My 6-year-old just stared at them. It was hard for her to understand how anyone could survive homeless. She had a lot of questions and specifically wanted to know why any child’s parents would not protect their child and let them be homeless, she was baffled. Why were they homeless on the street when they were just a little bit older than she was?

I had no answers for her. She is too young to understand that financial circumstances may have lead to an entire family without a home and food and all the other bare necessities of life. She is to young to understand that due to sexual molestation or child abuse some children choose to run to survive and living on the street is preferred to being abused at home. She is too young for these conversations and every child is too young to be homeless and on their own.

There is a new movie by executive producer Elliott Broidy called called ‘Sugar’ follows the challenges of a 20-year-old woman thrust into homelessness in Venice Beach, California after the death of her family in a car accident. The ensuing plot spotlights the increased risks of violence, despair and social disconnect faced by homeless youth in a rapidly changing world. She ends up making lasting relationships with other homeless teens. Rotini Rainwater and Elliott Broidy’s Sugar is inspired by real events and has goals to educate people on homelessness in America.

Elliott Broidy has teamed with Director Rotimi Rainwater to document the multiple risks of youth homelessness. The movie’s script is drawn from Rotimi Rainwater’s experiences on the streets of Orlando following his tenure in the United States Navy.

Watch the trailer below!

Sugar does a great job portraying the social challenges faced by today’s homeless youth. For older kids, Sugar is a great movie to answer some of the questions that they might have when they see those forgotten teens on the street. It can help teach our children compassion and tolerance and it may just help us figure out how to explain this difficult situation to our small children and maybe by bringing attention to youth homelessness we can start to work to eradicate it.

 

 

Disclaimer:I was compensated and provided information about the movie to share it with my audience but all opinions are my own.

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Miley Cyrus, Robin Thicke, VMAs, MTV, Blurred Lines, We Can't Stop, twerking

Miley Cyrus, RObin Thicke, VMAs, We Can't Stop, Blurred LinesOkay, Miley Cyrus, I get it you are not Hannah Montana. After last night’s VMA’s everyone is wondering just what the hell went so wrong in Miley Cyrus’ young life that warranted last night’s performance.  Was she over the top? Absolutely. Was she embarrassingly crass on stage? For sure! Has she not enough bootie to do the twerk justice? Indubitably. But is she some sort of anomaly who has gone completely off her respective Disney rocker? I’m going to say, probably not. Maybe but I seriously doubt it. My bigger concern was Robin Thicke , 36, in a Beetlejuice suit pushing his junk up on a twerking Miley Cyrus, 20. Ewww!!!! Can you say, dirty old man?

In my opinion, Miley Cyrus is not doing anything worse than most girls her age on college campuses and in clubs all over the country. I also have a sneaking suspicion that while “Molly” the lyric may have been banned from the VMAs by MTV, Molly the drug may not have been. The only difference between Miley and other 20-year-olds is that she is in the public eye and she used to be a Disney kid. You can’t be a Disney kid for the rest of your life, even Annetter Funicello got a little down and dirty with Frankie Avalon in those beach movies.Oh yeah, there was definitely some twerking like moves exhibited on the beach in bikinis, no less.

I’m starting to feel like either there is a Disney curse imposed on all young stars who dare leave the superpower or Disney is systematically taking all their deserters down. Selena Gomez, you better watch out. You might be next. I mean really where else can you go on the moral spectrum but down after Disney?

Miley Cyrus twerking, I find mildly offensive mostly because she has no ass to speak of but then again, I find twerking in general to be in bad taste. The Chucky Cheese furry leotard she was wearing when she took the stage with all the gyrating teddy bears surrounding her was really something my nightmares are made of but really did she do anything worse than Lady Gaga, Britney Spears or Madonna? Hell, no. She just happens to be a little more in your face about it. Miley Cyrus doesn’t just want to shed her Disney skin, she apparently really wants to full on destroy it, runit over and then back over it a couple of times. She never wants to be confused with Hannah Montana again. I mean who honestly wants to be type cast as everyone’s favorite crooning, saccharin southerner with a penchant for bubblegum snark and getting into I love Lucy like trouble, for the rest of your life?

She is growing up. She is not married. She is young and she was having fun. Not to mention, do you really think this was all her idea? You think she choreographed and put it all together? NO! Some adult, who probably has children themself, is capitalizing on what very well could be her breakdown. Or maybe she is the sanest young star in Hollywood ever. I don’t know. Either way, I love her new song and I found the performance funny and entertaining. She is an entertainer, right? You’ve seen the video? WTF did people expect?

Robin Thicke, however, is a married, grown ass man with a child, he should not have been pushing up onto a 20-year-old. But no one is saying boo about his behavior. Did the penguin suit give him pedophile immunity?Are we really such a woman hating society that instead of feeling sorry for the hot mess Miley Cyrus’ life appears to be, we judge her with impunity.If we really gave a shit wouldn’t someone try to help get her back on track? Where are her parents? Where did her fiance go? Doesn’t she have any friends? Where the hell is Leslie? Can we just stop with all the judging, she is the one who is going to have to live with doing these things.

As someone whose already been through the finding yourself process, I know I did some stupid shit only my “twerking phase” was not televised and exploited. It was limited to a few hundred people at a club or at a frat party but I certainly did some embarrassingly stupid things in my day; way worse than twerking and sticking my tongue out while dry humping a foam finger. As a woman, I know the early 20’s is exactly when this happens. Freedom plus alcohol equals bad judgment.

As a mother of girls, I know this can happen to any of our daughters. Do I hope my girls don’t go through this phase? Yes, I hope they bypass it all together. Will they? Probably not. Will I shame them and mock them? Never. Will I worry? Of course. But most of all, I will be there to catch them when they fall. I will be their soft place to land and I pray it doesn’t all end up on the evening news.

Miley Cyrus is not some out of control twerking fool. She is just someone who is 20 trying to figure out who the hell she is. Robin Thicke, however, has blurred the line between what is sexy and what is full on pervy.

Think what you may, you will not soon forget the Miley Cyrus and Robin Thicke VMA performance for years to come and to semi quote Kevin Hart,

“Miley Cyrus might need a pregnancy test after her performance with Robin Thicke.”

 

 

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