Welcome! My name is Deborah Cruz. I am a Latina, blogger, freelance writer and social media brand developer from Chicago. I specialize in social media, wildfire amplification. My husband and I are teaching our girls to embrace life through travel, culture and food. We love our tech, staying healthy and DIY projects around the house. This blog used to be called The TRUTH about Motherhoodbut now it’s just The TRUTH because honesty is always better than sugarcoated bullsh*t, whether it’a about motherhood or anything else.
“Every secret of a writer’s soul, every experience of his life, every quality of his mind, is written large in his works.”
Writer for hire who possesses engaging “conversational” writing skills with a professional posture specializing in parenting, Latino culture and travel with experience writing about tech, food, relationships, home, sex, health, fashion, beauty, DIY, entertainment and news.
I work in several capacities representing the brand as a liaison to bring your product to the attention of my readers and your key demographic, college-educated female consumers ages 22-44 that are expecting or have children.
I am a full-service Twitter Party hostess. I script, amplify and host. This is a great way to be introduced to your perspective customers and share information about your product in an engaging and interactive way.
I gather information about the client and their product or use news and current events to create short, entertaining online videos to present the information in a unique way to aid the client in their outreach and marketing efforts.
I have 7 years experience editing feature articles, papers and books. I am computer and Internet savvy with superb proofreading and editing skills with ability to create, compose, and edit written materials.
I bring attention to my client’s product through utilizing social media amplification and networking on social media channels. I focus my efforts to create authentic and well-written content that attracts attention and encourages readers to share it with their social networks.
Better content means better business. I collaborate with brands to plan, develop and manage unambiguous, thought-provoking content that supports meaningful, interactive experiences between the reader and the brand. This can be done on the client’s site or my own via sponsored posts and honest product reviews.
I have a 5-year background in effectively using social media and growing my own following. I can now use that experience to identify the branding needs of companies and fill the gap between brand and consumer. I can expand the client’s reach on social media via admining and interacting on behalf of the client, in effect, growing the client’s social media reaches.
I have been working on the Internet and building my online network for over 5 years. Bloggers are my people and I can effectively connect the right brands with the right bloggers, because I actually know and follow them, while eliminating ineffective, off-putting generic press inquiries that insult the very bloggers your brand wants to work with.
“Don’t bend; don’t water it down; don’t try to make it logical; don’t edit your own soul according to the fashion. Rather, follow your most intense obsessions mercilessly.”
“It took us a long time on Craigslist but when we found Deborah we knew we had not only stumbled across a hidden writing gem but also a “Best of Barry Manilow” collection like the world has never seen. I can never say enough about being a Fanilow but it doesn’t compare to the art behind Deborah’s word and her natural-born skill at community building. Her creative spark is infectious and contagious.”
– Anissa Mayhew
Debi was one of LionLock’s first brand ambassadors. Her confident, can-do, attitude reflects her in work as she is able to turn ordinarily taboo topics into fiery conversation starters. She is proactive, punctual, and sets a high bar for herself and others. Despite her experience with mostly major brands, Debi makes a great asset to companies big and small, and will produce the results you want.
Sierra Peralta, LionLock
Deb is a fantastic creator of compelling, funny, thought-provoking and honest content. Her straightforward and open style draws the reader in and keeps them coming back for more. I’ve read Deb’s writing both on The TRUTH about Motherhood and other outlets, and it’s always top-notch.
Gigi Ross, Johnson & Johnson
Debi is a wonderful woman, mom, writer and friend. Her posts on her blog and on several other sites touch many people. She’s open and fearless. I’m in awe of her honestly, integrity, and her willingness to help others. I consider myself proud and lucky to know her.
Erin Margolin, The Gay Dad Project
Deborah is an impeccable writer. Her voice is fresh, creative, and engaging. She is a motivated, diligent, and a “get her hands dirty” kind of gal. Deborah also has a loyal social media fan base, and would be a definite asset to any online team.
Jenni Chiu, MommyNaniBooboo.com
Deborah is a skilled writer who consistently creates interesting and thought-provoking content. Deborah is also timely and punctual, a particularly important skill for web writing. I look forward to continuing to work with her now and into the future.